Meet the Owner - Our Story

 

 

Girl of Vertroue was born from our founder, Lexi Lu’s, personal experience of feeling lost and unsure of her purpose. Without the right resources and support to turn to, she was left to figure out her thoughts and direction alone. She became insecure and developed negative thought patterns that stopped her from realizing her full potential. It was only when she started to write out her big-picture and daily goals and plan her tasks that she was able to clear her mind, manage her workload and find her true purpose. Lexi Lu decided that she wanted to give the gift of confidence to other women across the globe, which is why she established Girl of Vertroue with a mission to inspire women to be better than they are today. She believes that cultivating an unshakeable sense of confidence in yourself is the ultimate key to success, which is why our name, Girl of Vertroue, translates to Girl of Confidence.